Benefits of SEO promotion of an online store as the first digital channel for attracting customers:
- Compared to contextual advertising, this channel does not re philippines mobile database quire a massive infusion of money in the long term.
- In some areas, competitors invest more money in PPC ad andrew slutzky vertising than in SEO advertising . This makes it easier to reach the TOP in search and each client attracted through this channel will be cheaper
Position control
SE Ranking checks the positions of pages in the most popular search engines and allows you to select one or several regions. Depending on the selected plan, you can simultaneously monitor information in several substations and regions at once.
By adding keywords to track data, you can group it into folders, sort it by various parameters, and delete duplicates directly as you upload.
Pay attention to automatic link building services for e-commerce websites
Link building is a great way to increase organic traffic and improve website rankings. In this environment, link building is a must . Some people provide services in this area , so the fastest and easiest way to build links to your site will be to outsource it.
Ask someone else to take care of the heavy lifting while you are busy with other processes. You can do branding, promote ads, or participate in social media discussions, and link building can be done by a seasoned professional.
Optimize your most important pages
If you decide to do SEO for your online store, start with the most important pages: the home page, product cards, category pages, and blog posts. Most people see them, and engagement largely depends on them.
Here are some tips for optimizing these pages:
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Searchable URLs
Use simple, straightforward URLs that are readable by bo taiwan data th humans and search engines. Avoid numbers, rare symbols, and meaningless letter combinations.
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Product page optimization
Promoting an online store’s product pages involves several stages.
- Work on a meaningful description of no more than 1000 words for each product. It’s worth mentioning its size, features, and colors, providing customer reviews, and answers to frequently asked questions.
- Pages are out of stock. While a 404 page doesn’t bother visitors, search engines still don’t like broken links. So leave the page as it is, which means the item is out of stock. You can mention other similar products and set up email alerts when the product is on sale.
- Shards. Use relevant information: stock availability, reviews , ratings, store addresses and more.
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Category optimization
Links to related products. Some products have a common theme and it is better to link to them. For example, if you sell helmets, you should link to gloves or boots: these are all personal protective equipment.