A podcast is a series of digital mia files that are made available in multiple episodes over the Internet and can be download or stream. They are always audio or video files that can be consum on (mobile) devices and are intend for information or entertainment – or both.
More freom and control over mia consumption!
Podcasts cover a variety of topics and formats. The from news and interviews to storytelling and ucation. Unlike traditional broadcast mia. The podcasts do not have fix broadcast times but are available on demand. So they are extremely What is a podcast flexible and can be listen to anytime. The anywhere. The making them a popular mium for people who want to consume information or entertainment on the go.
These 9 points make a good corporate podcast
A successful corporate podcast always meets several criteria israel mobile database to be worth listening to in the long term and to gain a loyal audience:
High-quality content is essential. This means that your podcast content should cover topics that are relevant and interesting for the target group or personas. Especially for B2B companies with products and services that require a lot of explanation. The it is advisable to incorporate expert knowlge that offers add value and underlines the company’s competence.
In addition
The regular publication is important. A fix publication rhythm tahir iqbal director, it sap retail, master data, plm, brands & marketing (sap center of excellence) helps listeners integrate the podcast into their everyday lives.
Be systematic by setting goals. The deadlines and structure in advance . What exactly and who or which persona(s) do you want to reach with your podcasts? Is it one or more speakers? Do you invite guests? How often do you publish? How are the episodes structur and what topics should they cover? What does the script look like? Being completely spontaneous here is dangerous.
Prepare your equipment and recording
So that the podcast will be enjoy and. The ideally. The listen to to the end: A pleasant listening experience depends on a location free from distractions. The the right equipment and a professional recording. Make sure you use high-quality microphones. The headphones and recording devices to ensure clear and interference-free sound quality.
Find the right hosting provider . The because podcasting book your list without hosting is practically impossible: A suitable hosting provider ensures the availability and accessibility of your episodes. Pay attention to factors such as storage space. The bandwidth. The user-friendliness and analysis tools to find the ideal service for your nes. Also good to know: In order to turn normal audio files into a podcast. The you first ne an RSS fe. This stores all the important information about the podcast (such as owner. The title. The content and episodes).