You no longer have to sell only in the Czech Republic. If you are planning to enter a foreign market, you can, for example, gain new customers, reduce your dependence on the domestic market, but also increase turnover and awareness of your company. But to do this, you need to have a plan ready for which market and why you want to expand.
For most e-shops, expanding abroad
Tempting because it brings potential for e-shop growth . First, however, it is necessary to think about which market you want to expand into, then conduct a market analysis and focus on customer requirements and habits, possible cultural differences, competition, but it is also necessary to familiarize yourself with local laws, regulations and standards in order to eliminate possible risks in a timely manner. It is important to focus on customer needs, choose the right foreign-language advertising in accordance with local rules, conduct regular satisfaction surveys and do not forget about customer support in the local language.
One of the key factors for the success
An e-shop is the speed of delivery of shipments and the price of transportation , the reliability of the carrier, the quality or availability of pick-up points – therefore it is necessary to carefully select a suitable carrier and consider the possible storage of goods directly in the destination country. The same applies to setting up a bank account in a given currency, all of which can increase the credibility of your e-shop.
Where are e-shops expanding the most?
The most common foreign markets include Austria, Poland, Germany, Slovakia, Hungary, Spain, France, but also Croatia, Romania, and others are constantly emerging.
What will Convia do quickly and easily?
If you want to succeed in a foreign market, you must also pay attention to the appropriate language version of your e-shop , including registering the correct domain. You will also need to translate your XML feed or selected parts of it, such as categories or products, into the appropriate language. Conviu’s automatic translator will help you with this , which can translate the entire e-shop or feed into up to 16 languages according to your selected country in just a few hours. If you cannot find the desired language, Conviu will add it for you upon request.
Conviu translator
Automatic translations are belarus mobile database performed using the three best current translators: DeepL, Google Translate, and Microsoft Bing, with DeepL translator recently achieving really high levels of translation quality.
Another option is to use artificial intelligence to translate or supplement text in XML, i.e. the Conviu AI copywriter module . There are various artificial intelligence models to choose from and you can also choose the level of creativity.
Conviu artificial intelligence
connect the XML feed of a foreign supplier to your Czech e-shop,
create a language version of the e-shop,
automatically translate newly added products,
promote products on various foreign comparison sites and marketplaces.
Thanks to Conviu, you can easily offer products abroad through all marketplaces , such as Kaufland, Alegro, Amazon, eMAG and others. The output XML feed templates are programmed according to the needs of the given marketplaces. So, just select the chosen platform and regenerate the data.
It is also possible to create what is personalized content? your own template according to the requirements of the advertising platform. So, you can connect any data to any platform. Conviu can easily handle product and availability feeds.
Connection is also possible via API, using the Marketplaces API Connection module . The entire process is fast and automated – automatic addition, update and deletion of product offers.
Conviu translator marketplace
Pricing is also an important point . Setting sales prices is possible using a rule with conversion according to the current exchange rate of the Czech National Bank or the ECB.
What is GPSR?
Don’t forget to adapt your e-shop to cpa email list local legislative requirements . For example, from December 13, 2024, the new European Union regulation on product safety, known as GPSR (General Product Safety Regulation), came into force.
This regulation applies
All manufacturers, importers and sellers operating on the EU market. Its main goal is to ensure that all products meet safety requirements when used. The rules apply to manufacturers, distributors and importers.
Manufacturers are responsible for ensuring that their products are safe. Each product must be clearly marked, for example with a serial number. The product expand abroad must include information about the manufacturer, including the name, address and contact details.