For his part, the president of the Xunta, Alfonso Rueda, expressed at the time that he did not agree with the interpretation that had been given of the campaign, since it did not have the intention of holding women responsible for the attacks , but rather illustrate the everyday situations in which women suffer the consequences of machismo, details El Confidential. If something doesn’t produce the results you want, stop using it.
The Selection of These Awards Have Opted
This is what happened with ROI. Surveys have shown that thousands of marketers around the email database world have stopped using ROI as a metric because they feel it is no longer accurate in measuring the effectiveness of a marketing strategy. ROI suddenly failed? Is it no longer relevant? No. Many marketers have eliminated it, but it needs to be resurrected. Too many marketers stopped understanding how ROI was calculated. They were using the wrong numbers, so the metric didn’t make any sense.
Instead of Backtracking to Figure Out Where They Went Wron
They declared ROI dead. After all, why focus on something that clearly isn’t helping us? Before you can understand EK Leads why ROI was declared dead, you need to understand why the metric was designed in the first place. The return on investment metric is useful when evaluating capital projects. The investment is made once, which makes it easy to see what the immediate return is. Advertising is an investment and therefore it would make sense for ROI to analyze it.